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Tasting Events

Tasting events

Bring a taste of Australia to your building

Create a welcoming experience for your tenants, residents or guests with a curated Australian food and beverage tasting event. Meet the producers, discover their stories and enjoy the opportunity to taste and purchase quality products.

Upcoming
tasting events

Check each listing for the date, time, location and who may attend. Many activations are reserved for building tenants, residents and their invited guests.

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Meet. Taste.
Discover.

Our events bring boutique producers into premium corporate buildings, shopping complexes and residential communities throughout Melbourne. Tastings are complimentary for invited attendees, with products available to purchase directly.

We typically operate in ground-floor foyers or suitable communal spaces. Corporate events generally run from 11 am to 3 pm; residential and other event times can be discussed.

An engaging activation, organised for you

  • Give tenants or residents an enjoyable reason to connect.
  • Introduce guests to Australian makers and their products.
  • Create an inviting experience in a convenient onsite location.
  • Work with an experienced organiser to coordinate the event.

We take care of the event details

We coordinate the producer selection, setup and pack-down, and provide the infrastructure needed for the agreed event. This includes tables and cloths, tasting glassware and event support. We provide the required liquor licensing and food permits, $20 million public liability insurance, and work through your building’s induction and access requirements.

Before the event, we confirm the available space, loading arrangements, security, producer positions and guest communications with your team.

Hosting and fees

Our standard four-hour tasting activation starts from $1,100 including GST, payable by the host. Tastings are complimentary for invited attendees; product purchases are separate. We will confirm the event scope, availability and any additional requirements in your quote.

Showcase your products with AWF

We welcome enquiries from Australian-owned food and beverage producers interested in meeting new customers. Our events give you the opportunity to tell your story, offer tastings, make direct sales and receive feedback on your products.

Producers usually attend their own stand. If you are unable to attend, ask about representation options and availability. Contact us for upcoming dates, participation fees and venue requirements.

Let’s discuss your next activation

Send us your building address, preferred dates and a brief description of the space. We can arrange a conversation or site visit to explore what will work.